Thursday, March 5, 2015

More Global than ever before, Ambiente 2015 touts 4,811 exhibitors from 94 countries

Trends and new products in the Living, Dining and Giving sections, as well as an impressive programme of events with famous stars and designers, were the defining features of Ambiente 2015, which closed its doors on February 17 with an increase in the number of exhibitors and a record level of internationality on both the exhibitor and visitor sides. For five days, 4,811 exhibitors from 94 countries (2014: 4,749 exhibitors from 89 countries) presented their latest products to the global consumer-goods market. Altogether, 135,000 buyers from 152 countries made their way to Frankfurt for the trade fair (2014: 143,789 from 161 countries).

This year, the proportion of trade visitors from outside Germany reached 53 percent (2014: 51 percent)— more than ever before. The top ten visitor nations after Germany were Italy, France, the Netherlands, Great Britain, Spain, the U.S., Switzerland, China, Turkey and Poland. There was an increase in the number of visitors from important European consumer-goods markets, such as Denmark, France, Portugal and Spain. Above average increases were also noted in the number of visitors from the Middle East and Asia, especially from the world's most populous consumer-goods markets, China and India. Due to the prevailing political situation, there were, as expected, fewer visitors from Russia and the Ukraine.

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