Thursday, January 16, 2014

Atlanta January 2014 Market Reaches New Highs

Grumpy Cat meets Giftware News Associate Editor Claire Johnson
When the January 2014 Atlanta International Gift & Home Furnishings Market closing bell sounded at 6 p.m. Tuesday, the show had posted huge gains across all measures, with national and international attendance and first-to-market buyer totals leading a litany of advances.

On-site actual registrations for the eight-day market showed healthy year-over-year gains with increases as high as 53 percent posted on key attendance days. Preliminary hotel occupancy results reports indicated an increase in the average length of stay per attendee to 42 days, the highest recorded since 2006.

Growth posted in all national regions beyond the show’s principal Southeast base-including the Midwest and Far West-plus international beyond the Americas delivered global buying power to exhibitors across all product categories in showrooms and trade show booths.

The Market’s first-time buyer total-a measure of new buyers having not attended any previous Atlanta market-saw high double-digit increases. Meanwhile, reports from exhibitors throughout the Market, across showrooms and trade show booths, echoed strong sales-more orders, larger orders, from new and returning accounts.

Powering momentum throughout the Market was the new AmericasMart App, which made its debut to rave reviews and, according to iTunes, was among the 10 most popular apps in all business-to-business categories.


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